Explore our collection of health and pharma advertising resources.
DeepIntent’s Patient Modeled Audiences Solution Uses Industry’s Most Comprehensive Real-World Clinical Datasets to Precisely Reach Patient Populations, Including Those Facing Rare Diseases and Low Prevalence Conditions NEW YORK, Jan. 11, 2022 — DeepIntent, the leading healthcare advertising technology company built to influence patient health and business outcomes, today announced that the United States Patent and […]
NEW YORK, Dec. 13, 2021 — PM360, a leading trade magazine for marketing decision makers in the pharmaceutical, biotech, medical device, and diagnostics industries, has named DeepIntent Outcomes™ one of the most innovative products of 2021. DeepIntent Outcomes, launched earlier this year, is an optimization engine that brings significant and differentiated features to the market, […]
DeepIntent Outcomes is our patented optimization engine that uses real-world clinical data and machine learning to optimize live campaigns by maximizing audience quality and/or script volume at the lowest possible cost. Download Now
Artificial intelligence and machine learning technology are revolutionizing the healthcare industry right before our very eyes. In this article for AiThority.com, CEO Chris Paquette writes about the impact of more personalized, data-driven marketing on patient outcomes. Read more here.
In this video, DeepIntent’s CEO and co-founder Chris Paquette shares how healthcare marketers can unlock the full potential of data-driven advertising and optimize their digital campaigns with real-world clinical data.
Like any other piece of technology, DeepIntent Outcomes™ began with a problem. Pharmaceutical marketers didn’t have a solution for quickly measuring and optimizing their campaigns based on real-world clinical data, rather than front-end metrics such as clicks and impressions. So we set out to build one ourselves. Clinical Data and HIPAA-Compliance We got the idea […]
Pharma marketers need proper tools to integrate planning, activation, measurement, and optimization as a total package. In this article for PM360, our Chief Strategy Officer Jennifer Werther discusses how new solutions are helping healthcare marketers overcome challenges with measurement and reporting to optimize their future campaigns. Read more here.
Our Chief Strategy Officer Jen Werther discusses the importance of speed when measuring healthcare marketing outcomes, which are the backbone of targeting.
A veteran media planner, our Chief Strategy Officer Jen Werther explains why DeepIntent Outcomes™ is a must for healthcare marketing agencies. Before any client meeting, I like to provide insight into why we created the product I’m about to present. Who needs this solution and why? What business challenges and pain points are we solving? […]
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