How DeepIntent Became the Healthcare Demand Side Platform of Choice
PAST
A Scrappy Start-Up
PRESENT
Innovating at the Heart of Healthcare and Advertising
With more than 220 people across four different countries, we’ve more than doubled in revenue annually for the past six years while continuously innovating at the heart of healthcare and advertising. We have deep partnerships with ten of the top 10 major pharmaceutical companies and all of the major healthcare agencies to advertise 600+ healthcare brands.
FUTURE
Continuing to Lead Pharma Into the Future
We are more than the DSP of choice for healthcare marketers. DeepIntent Outcomes™, our patented technology that measures and optimizes omnichannel campaigns in real time toward script performance and audience quality, has become the currency on which pharma media is transacted, both on our DSP and off-platform. We continue to lead pharma into the future by innovating and marketing to the future that is, not the past that was.
DeepIntent Product Highlights
DeepIntent was founded by former Memorial Sloan Kettering data scientists.
We introduced our healthcare demand side platform and proprietary ID graph.
Reach 95%+ of the prescribing HCP universe with our HCP Planner, creating audiences based on pharma’s most trusted data source.
The DeepIntent Marketplace gives you access to curated, premium, and brand-safe inventory across all channels and devices.
Engage clinically-relevant patient audiences with speed and precision in a privacy-safe way with our patented Patient Modeled Audiences technology.
The first industry-specific CTV Marketplace empowers you to captivate clinically-relevant audiences with all the benefits of programmatic CTV.
Drive higher audience quality and script lift by optimizing live campaigns with our patented DeepIntent Outcomes solution.
With seamless platform integrations, DeepIntent Orchestrate™ enables you to dynamically update HCP target lists and streamline the coordination of your marketing.
You can discover and reach clinically-precise audiences with our Audience Marketplace, the industry’s first and only healthcare data
We partnered with LG Ads Solutions, when they selected us as their exclusive healthcare DSP.
We’re the first DSP to offer patient reach guarantee across programmatic CTV, display, and digital video campaigns.
IQVIA powers DeepIntent’s HCPID graph and HCP Planner, making ours the only DSP fully integrated with IQVIA for end-to-end HCP campaign activation.
Patient Planner is the only tool that unifies medical and pharmacy claims within a healthcare DSP for on-demand patient audience creation and real-time campaign planning.
Award-Winning
Best Ad Tech Platform
Best Buy-Side Programmatic Platform
Company of the Year
28th Among the 100
Best Places to Work in NYC
Top 100 Best Places to Work: Hybrid
Most Innovative Products:
Audience Marketplace
Most Innovative Products:
DeepIntent Outcomes™
Most Innovative Services:
HCP Planner
Most Innovative Products:
Patient Modeled Audiences
LEADERSHIP TEAM
Dedicated. Experienced. Driven.
Chris Paquette
Jen Werther
Amit Chaturvedi
Anton Yazovskiy
John Mangano
Carrie Craigmyle
Chris Meyer
Jason Dennie
Aaron Letscher
Sourabh Gandhe
Yashina Burns
Latest News
Artificial Intelligence and a Patient-Centric Approach: Highlights from DPE 2023
Taboola Teams with DeepIntent, Empowering More Pharma Advertisers to Reach Massive Scale on Premium Publishers
DeepIntent Launches DeepIntent Copilot, AI-Powered Recommendations and Insights to Usher in New Intelligent DSP
