Create HCP Audiences Based on Pharma’s Most Trusted Data Source
IQVIA now powers DeepIntent’s HCPID graph and award-winning HCP Planner, so pharma brands can ensure data consistency within advertising campaigns and across marketing initiatives.
Build Advanced HCP Audiences
Real-time audience creation powered by IQVIA, the industry’s most accurate 1:1 deterministic HCP identity database
pharmacy claims annually
of prescribing HCP universe
medical claims annually
avg. NPI match in <10 seconds
Forecast and Target Audiences With the Industry’s Best DSP for HCP Reach
DeepIntent delivers industry-leading HCP reach, achieving up to 17% greater active reach based on verified campaign data.
+ Self-service access to explore and segment HCPs based on IQVIA data
+ Gauge performance potential with real-time delivery forecasts
+ Send audiences directly to the DeepIntent DSP for immediate activation