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MAGNA and DeepIntent Reveal New Insights into How Pharma Advertising Influences Patient Behavior and Health Outcomes
91% of doctors say pharma advertising improves patient condition awareness and proactive health management NEW YORK, October 10, 2024 — MAGNA, the media intelligence …
Accelerating Speed to Insight and Action: The Top Takeaways from Digital Pharma East 2024
The world of medicine is evolving rapidly. As treatments become increasingly specialized and personalized, consumers have also come to expect more personalization from their …
Best Practices for Advertising Vaccines
Making and testing a novel vaccine these days is only half the battle. Educating and advocating for a vaccine’s use is equally critical to …
DeepIntent and Everyday Health Group Partner to Offer Exclusive Access to Premium Health Segments and Advanced Targeting
The partnership enhances DeepIntent’s platform with premium, first-look media offerings and provides Everyday Health Group with an advanced DSP platform to provide data-enhanced products …
DeepIntent Launches The DeepDive: An Industry-First Resource Hub for Healthcare Marketers
Featuring exclusive insights, professional development opportunities, and industry-first resources, The DeepDive empowers healthcare marketers to excel in an increasingly competitive landscape. NEW YORK, August …
Place Exchange Partners with DeepIntent to Bring Digital Out-of-Home Offering to Healthcare Advertisers
The partnership enables DeepIntent customers to seamlessly plan, buy, and measure DOOH alongside all other channels on the platform for the first time. NEW …
DeepIntent Names Lisa Kopp Johnson as Chief Revenue Officer and Adam Kapel as Chief Marketing Officer
New Executives to Lead DeepIntent’s Sales and Marketing Teams as It Accelerates Growth and Expands Offerings and Partnerships in 2024 and Beyond NEW YORK, …