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MAGNA and DeepIntent Reveal New Insights into How Pharma Advertising Influences Patient Behavior and Health Outcomes

91% of doctors say pharma advertising improves patient condition awareness and proactive health management NEW YORK, October 10, 2024 — MAGNA, the media intelligence …

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Article

Accelerating Speed to Insight and Action: The Top Takeaways from Digital Pharma East 2024

The world of medicine is evolving rapidly. As treatments become increasingly specialized and personalized, consumers have also come to expect more personalization from their …

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Article

Best Practices for Advertising Vaccines

Making and testing a novel vaccine these days is only half the battle. Educating and advocating for a vaccine’s use is equally critical to …

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Press Release

DeepIntent and Everyday Health Group Partner to Offer Exclusive Access to Premium Health Segments and Advanced Targeting

The partnership enhances DeepIntent’s platform with premium, first-look media offerings and provides Everyday Health Group with an advanced DSP platform to provide data-enhanced products …

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Press Release

DeepIntent Launches The DeepDive: An Industry-First Resource Hub for Healthcare Marketers

Featuring exclusive insights, professional development opportunities, and industry-first resources, The DeepDive empowers healthcare marketers to excel in an increasingly competitive landscape. NEW YORK, August …

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Press Release

Acxiom and DeepIntent Introduce Direct Data Integration to Optimize Healthcare Marketing Reach, Impact, and Performance

Solution offers a 24-hour SLA and no onboarding fees CONWAY, Ark, April 25, 2024 – Acxiom, the global leader in customer intelligence, today announced …

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Press Release

Place Exchange Partners with DeepIntent to Bring Digital Out-of-Home Offering to Healthcare Advertisers

The partnership enables DeepIntent customers to seamlessly plan, buy, and measure DOOH alongside all other channels on the platform for the first time. NEW …

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Press Release

DeepIntent Announces Expansion of Its Publisher Marketplace with New Electronic Health Records (EHR) and Endemic Inventory Partners

The addition of Healio and Veradigm enables healthcare brands and agencies to apply real-time data and optimization to valuable media placements. NEW YORK, March …

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Press Release

DeepIntent Names Lisa Kopp Johnson as Chief Revenue Officer and Adam Kapel as Chief Marketing Officer

New Executives to Lead DeepIntent’s Sales and Marketing Teams as It Accelerates Growth and Expands Offerings and Partnerships in 2024 and Beyond NEW YORK, …

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