Create Highly Qualified HCP and Patient Audience Segments

Our strategic audience solutions provide the options you need to build, access, or onboard your most clinically-relevant campaign audiences.

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Precise, Privacy-Safe Patient Audiences

Engage clinically-relevant patient audiences with speed and precision in a privacy-safe way. DeepIntent’s award-winning Patient Modeled Audiences solution is proven to increase audience quality up to 30%.*

Create custom patient audiences based on campaign-specific models built with patented technology and the industry’s most comprehensive real-world clinical datasets

Ensure the utmost patient privacy with automated, third-party HIPAA compliance for each audience model

Access audiences in the DeepIntent DSP for fast, streamlined activation

*as demonstrated in a 60-day client case study

Identify Your Most Valuable HCP Audiences and Forecast Real-Time Performance

Build highly-qualified HCP audiences with just a few clicks. DeepIntent’s award-winning and patent-pending HCP Planner enables real-time audience creation and forecasting based on data for 1.8M+ verified physicians and prescribers.

Healthcare Provider

Explore, rank, and segment HCPs based on clinical, behavioral, demographic, and identity data


Upload and match your NPI list in real time, with a 95%+ average match rate


Export audiences to the DeepIntent DSP for immediate activation

DeepIntent Healthcare Advertising Platform

Are you ready to see the platform in action?

Access the First and Only Healthcare Data Marketplace​​

Discover DeepIntent’s Audience Marketplace, a unique healthcare data ecosystem curated from leading health data providers and endemic publishers


Access custom and ready-to-use patient and HCP audience segments built from a variety of medical and pharmacy claims, labs, genomic, contextual, and social data providers

Increase exposure to HCPs right before patient visits. DeepIntent is the only DSP that uses eligibility data to identify and reach NPIs who are scheduled to see clinically-relevant patients


Receive daily physician-level data (PLD) reporting for all HCP audiences across all data providers

Our Data Partners

Onboard Existing Segments to Our Data-Agnostic Platform ​

Bring your own audiences to the most powerful healthcare advertising platform to improve performance, unify campaigns, and maximize resources.

Load your third-party segments from any provider including Crossix, Swoop, IQVIA, and more. Learn more about activating third-party audiences

Pull and dynamically update target lists with seamless platform integrations with your Next Best Action/Engagement systems or CRM data. Learn more about DeepIntent Orchestrate™

More Insights

Research Report
The Patient Perspective: Evaluating Ad Relevance and Personalization Amid Headwinds
We surveyed patients to understand how pharmaceutical ads can influence the decisions they make about their health in a time when advertisers are challenged with...
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Case Studies
Case Study: Eligibility Data (Increased HCP Exposure)
A pharmaceutical company looking to raise awareness for an injectable drug therapy that treats acute attacks of Hereditary Angioedema (HAE) used DeepIntent's Eligibility Data to...
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Case Studies
Case Study: Patient Modeled Audiences (30% Higher Audience Quality)
For one biotechnology leader looking for a partner for ongoing campaign support, DeepIntent's Patient Modeled Audiences delivered 30% higher Audience Quality compared with other partners....
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