The Patient Perspective: Evaluating Ad Relevance and Personalization Amid Headwinds

Portrait Of Senior Woman Sitting Indoors On Sofa At Home

We surveyed patients to understand how pharmaceutical ads can influence the decisions they make about their health in a time when advertisers are challenged with reaching the right consumers with relevant messages across screens and devices.

Learn how to make your pharmaceutical ads more memorable and actionable to better engage patients and help them make more informed decisions about their healthcare.

Complete the form to receive an email to download our research report, The Patient Perspective: Evaluating Ad Relevance and Personalization Amid Headwinds.

More Insights

Silver Streamers: A Golden Opportunity for Pharma Advertisers on CTV
Research Report
Silver Streamers: A Golden Opportunity for Pharma Advertisers on CTV
With the rapid rise of streaming in recent years, it’s a common misconception that older audiences are still spending the majority of their viewing time...
Read More
The DeepIntent Difference
Product Overview
The DeepIntent Difference: One Platform for All Your Advertising Needs
DeepIntent is leading the healthcare industry with data-driven solutions built for the future. We’re innovating at the heart of healthcare and advertising, and powering the...
Read More
Seeing TV Differently
Research Report
Seeing TV Differently: Patient Views During the CTV Renaissance
How do patients feel about connected TV? We teamed up with LG Ads Solutions to find out. We surveyed nearly 3,000 of them about how...
Read More