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DeepIntent Launches Free Ad Supported TV (FAST) Solution, Connecting Healthcare Brands to Premium Streaming Supply at Scale
New HealthFirst™ FAST offering scales access to verified patients and providers across top streaming publishers and platforms including LG Ad Solutions, Pluto TV, and ...
We Cannot Send Them Any More Emails: Holding HCP Attention
Bill Veltre, EVP and Head of Media at Deerfield, joins healthcare advertising leader John Mangano on Deep to share sharp insights from a career spanning ...
Every Product Changes a Life: Storytelling and Fresh Thinking in Pharma Marketing
In this episode of Deep: The Health Marketing Podcast, healthcare marketing leader John Mangano sits down with Jameson Fleming, Editor in Chief of ...
Unlocking Live Healthcare Advertising with Disney
DeepIntent has been officially certified by Disney for live sports and entertainment advertising, helping redefine what’s possible in real-time, streaming-first media. Disney recognized the ...
Using Technology to Advance Health Equity: A New Solution for Reaching Underserved Communities
Despite years of progress in healthcare innovation, too many patients in North America still face barriers to care that stem not from biology, but ...
6 Healthcare Marketing Takeaways from Cannes Lions 2025
Last week, Cannes Lions 2025 brought together the global advertising industry for a week of high-profile programming, creative celebration, and perhaps most importantly, meaningful ...
Why DTC Pharmaceutical Advertising Shouldn’t Be Banned
Last week, a new bill called the “End Prescription Drug Ads Now Act” was introduced in Congress, aiming to ban nearly all direct-to-consumer (DTC) ...
Why Data Choice Matters in Pharmaceutical Advertising
In pharmaceutical marketing, data is the foundation for strategy, targeting, and measurement. As marketing becomes increasingly data-driven—and more data becomes available than ever before—the ...
Empowered Voices: Women Driving Innovation in Healthcare Marketing
AdLab 2025’s final panel brought together top healthcare marketing leadership to discuss the groundbreaking, women-led innovations shaping our industry, and how women leaders are ...