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Why Healthcare Marketers Will Continue To Play A Vital Role In The Vaccine Rollout
A recent University of California, Davis study revealed that one-third of adults in the U.S. are still either unlikely or hesitant to receive the …
New Measurement Solutions Are Helping Pharma Marketers Reach Audiences with Greater Accuracy
Pharma marketers need proper tools to integrate planning, activation, measurement, and optimization as a total package. In this article for PM360, our …
GumGum Partners With DeepIntent To Bring Healthcare Clients Precise And Performance Driven Campaigns Through Contextual & Unique Ad Formats
Pharma is one of the most challenging verticals to navigate, with marketers having to comply with restrictions and strict regulations. In this …
PM360 Announces Winners of The Seventh Annual ELITE Awards
PM360 announced the winners of its 7th Annual ELITE Awards. In this article for PR Newswire, DeepIntent’s Chief Executive Officer Chris Paquette …
Complex Networks, Harvard Business Review and In The Know are 2021 Digiday Media Awards nominees
DeepIntent has been nominated for a Digiday Media Award. In this article in Digiday, DeepIntent is named as a contender against five …
Chris Paquette of DeepIntent: How To Successfully Ride The Emotional Highs & Lows Of Being An Entrepreneur
Speaking to patients about their experiences really resonated with me. It helped me recognize the value programmatic advertising could unlock for marketers when applied …
MM+M Podcast with DeepIntent
Long undervalued in healthcare, machine learning has the potential to add exponential value to the ecosystem. Speaking on the MM+M Podcast, CEO Chris Paquette …
DeepIntent Launches DeepIntent Outcomes™
Industry’s First Demand-Side Platform Integrated With Real-World Clinical Data to Increase Script Lift, Improving Business Outcomes for Healthcare Marketers Beta leading pharmaceutical brand experienced …
Pharma DTC Ads Drive Consumers to Seek Info—and Arms Them for Doc Visits, Study Finds
Influenced by the ads they see on TV and online, more and more consumers are doing their own research on potential treatments and therapies …