Insights
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Topic
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CTV

CTV
Media
Measurement
General
2026-04-24
false

Pharma in the CTV Live Era: Key Takeaways from AdLab

Articles
Apr 24, 2026
Events
Data
CTV
Media
Optimization
No items found.
2026-03-25
false

AdLab 2026: 7 Key Takeaways You Can’t Ignore

Articles
Mar 25, 2026
CTV
Media
Measurement
General
2026-02-25
false

What the Super Bowl Taught Pharma About CTV, Live Sports, and Engagement at Scale

Articles
Feb 25, 2026
Audiences
Data
Optimization
CTV
No items found.
2025-12-30
false

7 Ways We Were Inspired by Our Clients and Partners This Year

Articles
Dec 30, 2025
CTV
Measurement
Media
General
2025-12-02
false

5 Questions With Nicole Alfonso About CTV Pharma Advertising

Articles
Dec 2, 2025
Media
CTV
DTC
2025-11-14
false

TV Paused by the FDA? Play Smarter, Not Smaller

Articles
Nov 14, 2025
CTV
Media
HCP
2025-10-29
false

Reaching Audiences Where They're Most Engaged: How CTV is Changing Pharma Marketing

Podcast
Oct 29, 2025
CTV
HCP
2025-08-14
true

CTV Unlocked: A Playbook for Engaging HCPs in the Streaming Era

Guides
Aug 14, 2025
CTV
DTC
HCP
Integrated
2025-05-09
false

Case Study: Unlocking Greater Cross-Channel Reach with CTV Frequency Management

Case Studies
May 9, 2025
CTV
No items found.
2025-05-01
false

What Pharma Marketers Are Saying About CTV This Upfront Season

Articles
May 1, 2025
CTV
DTC
HCP
Integrated
2025-04-18
false

CTV Is Rewriting the Rules of Pharma Upfronts. Are You Ready?

Articles
Apr 18, 2025
CTV
DTC
HCP
2024-06-10
false

How to Improve Your Pharma TV Advertising ROI

Articles
Jun 10, 2024
CTV
DTC
2024-02-28
false

Three Considerations for Healthcare Marketers Switching from Linear TV to CTV

Articles
Feb 28, 2024
CTV
General
2024-02-10
false

5 Tips for the First-Time Programmatic CTV Advertiser

Articles
Feb 10, 2024
CTV
General
2024-01-17
false

DeepIntent Deep Dive: What Is CTV?

Articles
Jan 17, 2024
CTV
General
2023-06-09
false

What Convergent TV Means for the Future of Healthcare Marketing

Articles
Jun 9, 2023
CTV
General
2023-05-12
false

The State of Convergent TV: 3 Takeaways from Our Innovating with Intent Event

Articles
May 12, 2023
CTV
General
2023-05-10
false

Silver Streamers: A Golden Opportunity for Pharma Advertisers on CTV

Research
May 10, 2023
Data
CTV
General
2023-04-18
false

All About ACR Data: Your TV Campaign’s Missing Ingredient

Articles
Apr 18, 2023
CTV
General
2023-01-20
false

CTV in ‘23: A Collection of 20 CTV Stats You Need to Know

Articles
Jan 20, 2023
Data
CTV
Privacy
Media
General
2022-12-01
false

What We See for 2023: The Healthcare Advertising Trends Shaping Our Industry

Articles
Dec 1, 2022
Data
Measurement
CTV
Privacy
General
2022-11-23
false

What We See for 2023: The Pharma Advertising Trends Taking Our Industry by Storm

White Papers
Nov 23, 2022
Data
CTV
General
2022-10-26
false

Omnichannel Healthcare Marketing, Data Privacy, CTV: The Stars of Digital Pharma East 2022

Articles
Oct 26, 2022
CTV
General
2022-10-07
false

Seeing TV Differently: A CTV 101 Guide for Pharma Marketers

White Papers
Oct 7, 2022
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