Leading Pharma Into the Future with Connected TV
Captivate clinically-relevant audiences with CTV’s precise programmatic targeting, real-time optimizations, and actionable measurement.
DeepIntent Marketplace Connected TV Offering
Engage HCPs and patients on the fastest growing channel, with the industry’s first healthcare-specialized CTV Marketplace built purposefully for pharmaceutical marketers.
The first industry-specific CTV Marketplace proven to outperform Linear TV1 with 82% higher on-target reach, 50% higher audience quality, and 30% incremental reach to patient audiences2
1. Data collected from an analysis that leveraged campaign data, ACR data, and DeepIntent OutcomesTM to measure and compare the performance of CTV and linear TV
2. Varies by condition
Optimize CTV campaigns in real time toward audience quality and script performance with patented technology, DeepIntent Outcomes™
DeepIntent Healthcare Advertising Platform
Are you ready to see the platform in action?
Patient Reach Guarantee, Only with DeepIntent’s Healthcare DSP
Programmatic campaigns conducted on the DeepIntent platform are now guaranteed to reach verified patient audiences for specific health conditions across CTV, display, and digital video.


The Only DSP Optimizing Toward Audience Quality and Script Performance
- Gain deeper insights thanks to LG ACR direct data integration
- Leverage custom audiences across all digital formats: CTV, desktop, mobile
- Tap into ready-to-use LG viewership segments via Audience Marketplace
- Maximize your television budget by optimizing reach and frequency between linear TV and CTV before activating your campaign
REACH EXTENSION
Drive incremental reach to unexposed linear TV HHs; suppress exposed households
FREQUENCY EXTENSION
Expand linear TV exposure to Desktop, Tablet, Mobile and CTV
COMPETITIVE CONQUESTING
Target HHs exposed to competitive TV ads
BUILD YOUR OWN UPFRONT
Curated Inventory
Inventory across top apps and programmers















Device Agnostic
Smart TVs, Streaming Devices, Gaming Consoles
How Pharma Marketers Can Capitalize on CTV

Cookieless Targeting
CASE STUDY
DeepIntent Demonstrates CTV’s Superiority for Pharmaceutical Marketers
In a recent case study, we sought to prove that CTV enables advertisers to reach precise, clinically-relevant audiences more effectively than linear TV.
