How We Think

A Newsletter for Healthcare Marketers

Case Study: DeepIntent Outcomes™ (Verified Patient Reach and Efficiency)
Sun Pharma and its agency of record Fingerpaint wanted to raise awareness for ILUMYA, and sought out a digital media solution capable of accelerating patient reach while...
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Case Study: DeepIntent Demonstrates CTV’s Superiority for Pharmaceutical Marketers
Looking to demonstrate how CTV enables advertisers to reach precise, clinically-relevant audiences more effectively than linear TV, DeepIntent conducted an analysis leveraging...
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Case Study: DeepIntent Outcomes™ (Audience Quality Algorithm)
With its adaptive, AI-powered machine learning algorithms, DeepIntent Outcomes™ is proven to maximize verified patient reach to grow audience quality (AQ) at the lowest...
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Case Study: Eligibility Data (Increased HCP Exposure)
A pharmaceutical company looking to raise awareness for an injectable drug therapy that treats acute attacks of Hereditary Angioedema (HAE) used DeepIntent’s Eligibility...
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Case Study: Patient Modeled Audiences (Rare Disease App Downloads)
A pharmaceutical company looking to raise awareness for an app to help patients track, manage, and share information with doctors about their experiences living with...
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Case Study: DeepIntent Outcomes™ (Verified Patient Reach)
A leading biotechnology company and its agency wanted to raise awareness for a leading specialty pharmacy drug. They looked to DeepIntent Outcomes™ to help grow their...
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Case Study: DeepIntent Orchestrate™ (Targeting Based on Lab Results)
Launching a new drug for non-small cell lung cancer, one leading pharmaceutical company looking to reach relevant HCPs used DeepIntent Orchestrate™ to identify providers...
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Case Study: DeepIntent Orchestrate™ (Targeting Based on Content Engagement)
A leading pharmaceutical brand looking to go beyond their existing specialty target list used DeepIntent Orchestrate™ to automate real-time triggers to extend messaging...
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Case Study: DeepIntent Orchestrate™ (Integrating With a Next Best Engagement System)
A major pharmaceutical company built out a Next Best Engagement (NBE) system to determine personalized messaging for each HCP, and used DeepIntent Orchestrate™ custom...
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