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Case Studies

Explore our collection of health and pharma advertising resources.

Proven to drive audience quality (AQ) and script lift, DeepIntent Outcomes™ is the industry’s fastest measurement solution based on clinical data. Download our eBooklet for a look at how Outcomes helped some of the leading pharma brands achieve: 164% higher audience quality over the course of a campaign 27% higher script lift within the first […]

Using a combination of Patient Modeled Audiences and DeepIntent Outcomes™, learn how one pharma brand exceeded their Patient Reach Guarantee by 10% and lowered their cost-per-verified patient by 50% while promoting their migraine treatment among highly-qualified patient audiences. Download Now

How does addressable media impact script performance? DeepIntent helped one top pharmaceutical company and its agency of record, Matterkind, answer that question with an integrated, cross-channel campaign. With the help of data-driven audience building and real-time script optimization, the brand maximized ROI. Download Now

Sun Pharma and its agency of record Fingerpaint wanted to raise awareness for ILUMYA, and sought out a digital media solution capable of accelerating patient reach while maximizing media efficiencies. Using Patient Modeled Audiences to plan their campaign and activate it across CTV, online video, and digital, as well as DeepIntent Outcomes to measure and […]

Looking to demonstrate how CTV enables advertisers to reach precise, clinically-relevant audiences more effectively than linear TV, DeepIntent conducted an analysis leveraging recent campaign data, automated content recognition (ACR) data, and DeepIntent Outcomes™. The study revealed that CTV delivers 82% higher on-target reach and 50% higher audience quality compared to linear TV. Download Now

With its adaptive, AI-powered machine learning algorithms, DeepIntent Outcomes™ is proven to maximize verified patient reach to grow audience quality (AQ) at the lowest possible cost-per-verified patient (CPVP). Download Now

A pharmaceutical company looking to raise awareness for an app to help patients track, manage, and share information with doctors about their experiences living with Hereditary Angioedema (HAE) used DeepIntent’s Patient Modeled Audiences to reach custom patient audiences, driving 29 downloads of the app in 30 days. Download Now

A leading biotechnology company and its agency wanted to raise awareness for a leading specialty pharmacy drug. They looked to DeepIntent Outcomes™ to help grow their reach among verified patients and optimize the performance of their CTV and online video campaigns. Download Now

Launching a new drug for non-small cell lung cancer, one leading pharmaceutical company looking to reach relevant HCPs used DeepIntent Orchestrate™ to identify providers in real time based on patients with specific lab results. Download Now

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