How We Think

A Newsletter for Healthcare Marketers

Chris-Paquette-CEO
Press Release

DeepIntent’s Chris Paquette Named CEO of the Year in 2022 PM360 Trailblazer Awards

NEW YORK, September 23, 2022 – PM360, a publication for marketing decision makers in the pharmaceutical, biotech, diagnostics, and medical device industries, recently named …

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Patient Planner - build and forecast patient audiences in real time
Blog Post

Introducing Patient Planner: The Smarter, Faster Way to Plan Campaigns and Activate Patient Audiences

During my years on the agency side, understanding segmentation for patient audiences was one of my favorite parts of planning campaigns. We’d get personas …

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Introducing Patient Planner
Press Release

DeepIntent Launches Patient Planner, Revolutionizing How Patient Audiences and Campaigns are Planned and Activated

Latest Innovation Solves Pharma Brands’ and Agencies’ Long-standing Need for Transparent, Data-driven DTC Audience Creation and Campaign Planning NEW YORK, September 7, 2022 – …

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What is a healthcare DSP
Blog Post

DeepIntent Deep Dive: What Is a Healthcare DSP?

Commonly abbreviated as DSPs, demand side platforms connect to many sell side platforms, where digital advertising is bought and sold in real-time through automated …

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ID5 Cookieless
Blog Post

Our Guide to Healthcare Advertising in the Cookieless Future

For years now, one of the most pressing topics in the advertising industry has been preparing for the cookieless future. But as many have …

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Product Overview

4 Steps to Successfully Reach HCPs on CTV

The DeepIntent’s CTV Marketplace sees more than 35 billion opportunities a day. Throughout our many campaigns, we’ve uncovered four proven tips for reaching the …

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Patient Views During the CTV Renaissance Webinar On Demand
Webinar

Patient Views During the CTV Renaissance

CTV is changing how advertising is targeted, sold, and delivered, but how do patients feel about the new technology? Unlike smartphones and tablets, CTV …

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Amit Chaturvedi
Blog Post

Orchestrating Client and Company Success at DeepIntent

If you think about an orchestra, there are string instruments, wind instruments, percussionists, vocalists, and so on. Like most teams, the orchestra is comprised …

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ID5 Cookieless
Whitepapers

Transition to a Cookieless Future: A Guide for Healthcare Marketers

            Apple and Mozilla have already deprecated third-party cookies and when Google follows suit in 2024, the third-party cookie …

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