How We Think

DeepIntent The Heartbeat 

A Newsletter for Healthcare Marketers

Josh Stewart headshot with text My Career Journey at DeepIntent
Blog Post

My Career Journey at DeepIntent: Josh Stewart

“My Career Journey” is an interview series where we showcase the phenomenal talent at DeepIntent, offering insight into the paths that led them to …

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The top healthcare advertising trends of 2023
Blog Post

What We See for 2023: The Healthcare Advertising Trends Shaping Our Industry

Digital health data is the oil and programmatic advertising is the engine. Together, they supercharge campaign results, improving timeliness and relevance as algorithms constantly …

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2023 Predictions
Whitepapers

What We See for 2023: The Pharma Advertising Trends Taking Our Industry by Storm

Today’s healthcare marketers have access to more digital health data than ever. We think of that data as oil and programmatic advertising as its …

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ID5 Cookieless
Blog Post

Going Cookieless: The Current Outlook for Healthcare Marketers

One early prediction for 2023? We’re going to hear a lot more chatter about going cookieless than there already is. One year closer to …

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Fireside Chat: How Healthcare Marketers Can Transition to a Cookieless Future
Webinar

Fireside Chat: How Healthcare Marketers Can Transition to a Cookieless Future

One of the advertising industry’s most pressing topics is centered around preparing for the cookieless future. But what many marketers may not realize is …

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Omnichannel healthcare marketing
Blog Post

Omnichannel Healthcare Marketing, Data Privacy, CTV: The Stars of Digital Pharma East 2022

We’re back from another year at Digital Pharma East as the event’s proud marquee sponsor. Between a well-received product announcement and another great party, …

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DTC Outcomes Migraine
Case Studies

Case Study: Migraine Brand Accelerates Reach to Precise Patient Population While Reducing Cost-Per-Verified-Patient by 50%

Using a combination of Patient Modeled Audiences and DeepIntent Outcomes™, learn how one pharma brand exceeded their Patient Reach Guarantee by 10% and lowered …

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What is a demand side platform
Press Release

DeepIntent Unveils the Fastest Omnichannel Campaign Measurement Tool with Near-Real Time Script Lift at Digital Pharma East

Follows Recent Launch of DeepIntent’s Innovative Patient Planner to Simplify Audience Creation and Campaign Activation NEW YORK, October 17, 2022 – DeepIntent, the leading …

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What is CTV
Blog Post

DeepIntent Deep Dive: What Is CTV?

Connected TV (CTV) is one of the hottest channels available for advertising, with ad spending projected to reach $19 billion by the end of …

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