Outcomes Are Backbone of Healthcare Targeting: DeepIntent CSO Jen Werther
5-13-2021

Our Chief Strategy Officer Jen Werther discusses the importance of speed when measuring healthcare marketing outcomes, which are the backbone of targeting.

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Data-Driven Marketing Boosts Campaign ROI: InStep Health’s Dan Wilmer
4-29-2021

Dan Wilmer, EVP and Chief Product Officer at InStep Health, discusses the benefits of data-driven healthcare marketing and omnichannel campaigns.

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The Most Powerful Healthcare Marketing Platform
4-15-2021

The award-winning DSP from DeepIntent® enables marketers to plan, activate, measure and optimize their campaigns toward business outcomes, all in the same platform, increasing script…

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DeepIntent Outcomes™ Overview
4-12-2021

Optimize live campaigns with the first and only DSP proven to drive higher script performance through the use of real-world clinical data.

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Clinical Data Underpin Improvements in Healthcare: Komodo Health’s Lauren Stahl
3-30-2021

Komodo Health VP Lauren Stahl explains how clinical data gives marketers a solid understanding of the patient journey, helping them improve outcomes.

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How Marketers Can Prepare for a Patchwork of Privacy Laws
3-9-2021

Yashina Burns, DeepIntent’s Director of Data Privacy & Legal Affairs, discusses how marketers can prepare for privacy laws such as California’s CPRA.

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How Healthcare Marketers Play a Role in the Ongoing COVID-19 Vaccine Effort
2-23-2021

Healthcare marketers will play a pivotal role in the ongoing COVID-19 vaccine effort, says DeepIntent CEO Chris Paquette.

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The Evolving Physician-Focused Ad Market: Klick Health’s Lustig
2-17-2021

The programmatic space is evolving rapidly, nowhere more so than in healthcare. Fortunately, advertisers have more options than ever to reach both patients and providers.

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The Modern Science Of Marketing To Doctors: Publicis Health’s Rosti
12-8-2020

Ray Rosti, chief digital officer of healthcare marketing agency Publicis Health Media, explains how health brands are overcoming the modern ailment of COVID-19.

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