How We Think

DeepIntent The Heartbeat 

A Newsletter for Healthcare Marketers

Videos

Clinical Data Underpin Improvements in Healthcare: Komodo Health’s Lauren Stahl

Komodo Health VP Lauren Stahl explains how clinical data gives marketers a solid understanding of the patient journey, helping them improve outcomes.

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Videos

How Marketers Can Prepare for a Patchwork of Privacy Laws

Yashina Burns, DeepIntent’s Director of Data Privacy & Legal Affairs, discusses how marketers can prepare for privacy laws such as California’s CPRA.

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Videos

How Healthcare Marketers Play a Role in the Ongoing COVID-19 Vaccine Effort

Healthcare marketers will play a pivotal role in the ongoing COVID-19 vaccine effort, says DeepIntent CEO Chris Paquette.

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Videos

The Evolving Physician-Focused Ad Market: Klick Health’s Jacob Lustig

The programmatic space is evolving rapidly, nowhere more so than in healthcare. Fortunately, advertisers have more options than ever to reach both patients and …

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Videos

The Modern Science Of Marketing To Doctors: Publicis Health’s Rosti

Ray Rosti, chief digital officer of healthcare marketing agency Publicis Health Media, explains how health brands are overcoming the modern ailment of COVID-19.

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Videos

Programmatic Campaigns Are Getting More Cohesive From ‘Pitch to Pay’: Magnite’s Adam Lowy

Adam Lowy, head of North American demand sales and strategy at Magnite, explains how unifying linear and digital television through strategic partnerships with companies like DeepIntent enables healthcare marketers to reach audiences in need of timely health information across emerging and highly impactful channels.

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E-Detailing, Telehealth Are Key Marketing Priorities Amid Pandemic: Heartbeat’s Dan Haller

Dan Haller, vice president of engagement strategy at Heartbeat explains key marketing priorities amid the pandemic.

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Patient-Modeled Audiences Improve Programmatic ROI for Healthcare Marketers

DeepIntent CEO Chris Paquette explains how DeepIntent’s Patient Modeled Audiences solution improves programmatic ROI for healthcare marketers.

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Healthcare Media Embraces Programmatic Sales: Haymarket’s Louis Naimoli

Watch Louis Naimoli, Director Programmatic Sales and Business Development from Haymarket Media discuss how digital publishers are uniquely positioned to enable advertisers to succeed …

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