How We Think

DeepIntent The Heartbeat 

A Newsletter for Healthcare Marketers

Article

10 Smart First Steps For Using Machine Learning To Power Data Analytics

Leveraging machine learning to implement an effective data analytics process can help boost productivity, improve products and services, retain customers and more. In this …

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Article

How Google’s third-party cookie alternative will affect marketers

    While some advertisers are looking toward a cookieless future, concerns remain about how Google’s FLoC technology and other solutions will change the …

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Article

The Role of the CEO Is Expanding as People Turn to Business Leaders for Stability in Time of Social Uncertainty

The Wall Street Journal reported recently that the role of CEO is evolving from that of taskmasker and lofty, untouchable figure to mentor and …

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Article

6 Compliance Tips for California Privacy Rights Act (CPRA)

The California Consumer Privacy Act (CCPA) will become operative on January 1, 2023, and preserves the rights of Californians with regard to the collection …

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Article

Optimize Marketing by Utilizing Self-Service Approaches

Many advertisers control their campaign strategy and data through a #DSP. In the latest article for ClickZ.com, our Chief Strategy Officer Jen Werther discusses how a self-service approach can help advertisers control their ad buys, increase transparency, and simplify workflows.

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Podcast microphone and laptop
Article

Televisionation: DeepIntent Co-Founder and CEO, Chris Paquette, in Conversation with the iTV Doctor

2020 was a year in which the healthcare marketing industry underwent a huge transformation. Speaking on the Televisionation Podcast, CEO Chris Paquette joins Rick …

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Press Release

DeepIntent Continues Significant Growth And Expansion As Demand For Healthcare Marketing Platform Reaches Inflection Point

Company increased revenue by 300% for the fourth consecutive year while expanding its platform to offer customers the world’s most advanced data-driven healthcare advertising

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Article

The Effect of Privacy and Compliance Changes on Programmatic Strategy

DeepIntent CEO Chris Paquette joins a PM360 Think Tank discussion to share his point of view on the future of programmatic advertising including how marketers can safely advertise without violating privacy regulations and what to expect when third-party cookies go away.

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Press Release

DeepIntent Patient Modeled Audiences Named One of the Most Innovative Products of 2020 by PM360

HIPAA-certified end-to-end advertising solution is the industry’s first to effectively reach specific patient populations in a privacy-safe way

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