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1-14-2021

Optimize Marketing by Utilizing Self-Service Approaches

Many advertisers control their campaign strategy and data through a #DSP.

In the latest article for ClickZ.com, our Chief Strategy Officer Jen Werther discusses how a self-service approach can help advertisers control their ad buys, increase transparency, and simplify workflows.

Read more here.

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From The Experts: Media And Advertising In 2021
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Forbes recently asked Yashina Burns, director of data privacy and legal affairs at DeepIntent her prediction for media and advertising shifts in 2021.

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Two Key Questions About Data Analytics 2020
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PM360 asked DeepIntent CEO Chris Paquette about the impact of Google, Safari, and Firefox all phasing out third-party cookies and the biggest missed opportunities for marketers regarding data.

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