Leading Pharma Into the Future with Connected TV
Captivate clinically-relevant audiences with CTV’s precise programmatic targeting, real-time optimizations, and actionable measurement.
DeepIntent Marketplace Connected TV Offering
Engage HCPs and patients on the fastest growing channel, with the industry’s first healthcare-specialized CTV Marketplace built purposefully for pharmaceutical marketers.
Optimize CTV campaigns in real time toward audience quality and script performance with patented technology, DeepIntent Outcomes™
DeepIntent Healthcare Advertising Platform
Are you ready to see the platform in action?
Patient Reach Guarantee, Only with the DeepIntent DSP
Programmatic campaigns conducted on the DeepIntent platform are now guaranteed to reach verified patient audiences for specific health conditions across CTV, display, and digital video.
The Only DSP Optimizing Toward Audience Quality and Script Performance
+ Gain deeper insights thanks to LG ACR direct data integration
+ Leverage custom audiences across all digital formats: CTV, desktop, mobile
+ Tap into ready-to-use LG viewership segments via Audience Marketplace
+ Maximize your television budget by optimizing reach and frequency between linear TV and CTV before activating your campaign
Drive incremental reach to unexposed linear TV HHs; suppress exposed households
Expand linear TV exposure to desktop, tablet, mobile and CTV
Target HHs exposed to competitive TV ads
BUILD YOUR OWN UPFRONT
Inventory across top apps and programmers
Smart TVs, Streaming Devices, Gaming Consoles
How Pharma Marketers Can Capitalize on CTV
Connected TV with DeepIntent
reach to AVOD HHs
average NPI match to CTV devices
match back between CTV devices and NPIs1
1. when a campaign is live
DeepIntent Demonstrates CTV’s Superiority for Pharmaceutical Marketers
In a recent case study, we sought to prove that CTV enables advertisers to reach precise, clinically-relevant audiences more effectively than linear TV.