How We Think

A Newsletter for Healthcare Marketers

Article

Why Healthcare Marketers Will Continue To Play A Vital Role In The Vaccine Rollout

A recent University of California, Davis study revealed that one-third of adults in the U.S. are still either unlikely or hesitant to receive the …

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Building DeepIntent Outcomes with real-world clinical data and a top team
Blog Post

Real-World Clinical Data and a Top Team: Building DeepIntent Outcomes

Like any other piece of technology, DeepIntent Outcomes™ began with a problem. Pharmaceutical marketers didn’t have a solution for quickly measuring and optimizing their …

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Article

New Measurement Solutions Are Helping Pharma Marketers Reach Audiences with Greater Accuracy

    Pharma marketers need proper tools to integrate planning, activation, measurement, and optimization as a total package. In this article for PM360, our …

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Article

GumGum Partners With DeepIntent To Bring Healthcare Clients Precise And Performance Driven Campaigns Through Contextual & Unique Ad Formats

    Pharma is one of the most challenging verticals to navigate, with marketers having to comply with restrictions and strict regulations. In this …

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Press Release

DeepIntent Expands Healthcare Marketplace By Integrating Major Supply Sources

Partners with Magnite, Xandr, Pubmatic, and TripleLift; offers zero-fee trading for direct deals delivering higher yields and greater operational efficiency NEW YORK, May 18, …

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Case Studies

Case Study: New Patient Starts for Rare Disease Drug

DeepIntent’s Healthcare DSP delivered 9x ROI for one leading pharmaceutical company seeking to increase new patient starts for a prophylactic therapy drug that treats …

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Case Studies

Case Study: Patient Modeled Audiences (30% Higher Audience Quality)

For one biotechnology leader looking for a partner for ongoing campaign support, DeepIntent’s Patient Modeled Audiences delivered 30% higher Audience Quality compared with other …

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Case Studies

Case Study: Patient Modeled Audiences (Prevalence Rate)

Learn how one of the world’s leading pharmaceutical companies propelled the prevalence rate among newly diagnosed COPD patients to 7.7% with DeepIntent’s Patient Modeled …

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Article

PM360 Announces Winners of The Seventh Annual ELITE Awards

    PM360 announced the winners of its 7th Annual ELITE Awards. In this article for PR Newswire, DeepIntent’s Chief Executive Officer Chris Paquette …

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