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Filling Gaps in the Patient Experience Exposed by COVID

Can ad relevance improve patient trust in pharma? In this article for PM360, DeepIntent’s CEO Chris Paquette argues that targeted consumer advertising can boost …

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Improving the Patient-Provider Relationship with Advertising That’s Actually Relevant

Read more here. A research study conducted by DeepIntent found that nearly 1 in 3 patients don’t feel informed enough about their prescription drug …

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Three Principles For Successfully Scaling A Startup

Ever wonder what it takes to go from a startup to a successful, growth-stage company? In this article for Chief Executive Group, Christopher Paquette …

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Three Considerations in Choosing a Healthcare DSP to Future-Proof Your Decision

Healthcare marketers today are challenged with reaching relevant audiences while navigating HIPAA privacy constraints, and as a result, are turning to a new generation …

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How to Scale Your Customer Success Team Without Losing the Human Touch

As advertising technology gets more advanced, it’s important not to lose the human element on the business side of things. DeepIntent’s VP of Client …

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Allowing Healthcare Marketers to Create Meaningful Advertising Experiences

In 2020, DeepIntent began a partnership with DoubleVerify to help ensure that its advertising inventory is fully viewable, fraud free and served in a …

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DeepIntent Fine-Tunes Tech to Optimize Ad Campaigns, Boost Script Lift

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Why Healthcare Marketers Will Continue To Play A Vital Role In The Vaccine Rollout

A recent University of California, Davis study revealed that one-third of adults in the U.S. are still either unlikely or hesitant to receive the …

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New Measurement Solutions Are Helping Pharma Marketers Reach Audiences with Greater Accuracy

    Pharma marketers need proper tools to integrate planning, activation, measurement, and optimization as a total package. In this article for PM360, our …

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