PM360 asked DeepIntent CEO Chris Paquette about the impact of Google, Safari, and Firefox all phasing out third-party cookies and the biggest missed opportunities for marketers regarding data.
Read his response here.
PM360 asked DeepIntent CEO Chris Paquette about the impact of Google, Safari, and Firefox all phasing out third-party cookies and the biggest missed opportunities for marketers regarding data.
Read his response here.
Many advertisers control their campaign strategy and data through a #DSP. In the latest article for ClickZ.com, our Chief Strategy Officer Jen Werther discusses how a self-service approach can help advertisers control their ad buys, increase transparency, and simplify workflows.
Read MoreDeepIntent CEO Chris Paquette joins a PM360 Think Tank discussion to share his point of view on the future of programmatic advertising including how marketers can safely advertise without violating privacy regulations and what to expect when third-party cookies go away.
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