• 05-20-2021

GumGum Partners With DeepIntent To Bring Healthcare Clients Precise And Performance Driven Campaigns Through Contextual & Unique Ad Formats

 

 

Pharma is one of the most challenging verticals to navigate, with marketers having to comply with restrictions and strict regulations.

In this article for MarTechSeries, global tech company GumGum announces their partnership with DeepIntent, giving advertisers the ability to pair DeepIntent’s unique data and technology with GumGum’s precise contextual capabilities to boost campaign performance and reach key audiences specific to pharma and healthcare.

Read more here.

More News

Article
Accelerating Speed to Insight and Action: The Top Takeaways from Digital Pharma East 2024
9-13-2024
The world of medicine is evolving rapidly. As treatments become increasingly specialized and personalized, consumers have also come to expect more personalization from their...
Read More
Article
Best Practices for Advertising Vaccines
9-11-2024
Making and testing a novel vaccine these days is only half the battle. Educating and advocating for a vaccine’s use is equally critical to...
Read More
Article
Connected TV works ‘harder and smarter’ for the ad dollar, new analysis finds
2-6-2022
As more and more people flock to streaming channels over traditional TV, pharma ad dollars are following them. In this article for Fierce Pharma,...
Read More