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11-27-2019

Can Healthcare Ads Improve Patient Lives? We think so

“How many patients’ lives can we change? That’s our focus.”

Chris Paquette, CEO, DeepIntent

Listen here:

During this episode of Enterprise Radio, host Eric Dye & guest Chris Paquette discuss the following:

  1. You started as a data scientist at Memorial Sloan Kettering Cancer Center. Can you tell us a bit about what you did there and how that played in developing DeepIntent?
  2. What is the greatest challenge you’ve faced as you work to bring your vision to life?
  3. DeepIntent has created its own healthcare-specific identity solution that matches physician and digital IDs with clinical, behavioral, and contextual data. For our listeners who may not be tech savvy, can you explain what that means? 
  4. How do your products improve advertising to physicians and how does this impact patient health and well-being?
  5. What are you focusing on next?
  6. What’s your advice for our listeners who are looking to differentiate themselves within the competitive and crowded adtech/martech marketplace?

Learn more about DeepIntent’s charge to improves patient lives