Our core belief is that marketing technology can measurably improve the lives of patients.

The Power of Positive Outcomes

ABOUT DEEPINTENT

VP Data & Digital Strategy, SSCG Media Group; An Omnicom Health Group Company

MEG BARNETT

“Real-time clinical data is notoriously hard to come by because of lags in third-party measurement. This can make it challenging to act quickly; what could have been an actionable insight becomes a nice-to-know. DeepIntent Outcomes is an innovative solution that makes it possible to optimize campaigns more efficiently and effectively while helping us understand HCP and/or Patient behaviors in a more holistic way."

DON'T JUST TAKE OUR WORD FOR IT

Go beyond ad exposures and clicks

Impressions and clicks don’t tell the full story. Optimize live campaigns based on real-world clinical data, driving business outcomes such as increased audience quality (AQ), visits and script performance like TRx, NRx and NBRx. Our DSP automatically adjusts creative, frequency, context and locations to serve ads, lowering costs and driving more efficient media.

DeepIntent Outcomes is patent-pending and draws upon the industry’s most comprehensive, timely, and actionable clinical and pharmacy data to measure and optimize campaigns in real-time — not months after the campaign ends. With DeepIntent Outcomes, marketers have access to clinical data with more than triple the depth and breadth of competitive solutions, giving our clients deeper insights and richer signals to be proactive, not reactive, with their marketing investments.

Proven to grow new prescriptions by up to 25%*, DeepIntent Outcomes demonstrates the power of connecting healthcare provider and patient campaigns. Targeted advertising helps raise awareness of potential treatment options, enabling both patients and providers to make more informed decisions.

*As proven in beta. Script lift performance data collected from case-match control study of HCP and patient digital advertising for two brands

The industry’s most comprehensive data sets

Improve patient outcomes

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DeepIntent Outcomes makes us the only DSP that combines real-world clinical data with real-time script performance optimizations. This gives healthcare marketers the confidence to know that their campaigns are automatically optimized toward real-world business outcomes, achieving up to 35% higher total script lift*.

Drive Script Lift with DeepIntent Outcomes™

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We care about the health of your business

The Power of Positive OutcomesTM