SVP of Marketing

New York

What We Are Looking For:

DeepIntent is looking for an SVP of Marketing based out of our New York City HQ. Reporting directly to the CEO, you will partner closely with the senior leadership team to develop and execute a holistic marketing strategy that continues to drive rapid growth for DeepIntent as the undisputed leader in digital advertising for healthcare. DeepIntent values speed, insight, and innovation as drivers of success. To be successful, candidates must be innately strategic, results-oriented, and come with the ability to develop and launch scalable marketing processes that drive customer acquisition and retention. Candidates must also be able to articulate a compelling story on the importance of reaching patients and healthcare providers with digital messaging that drives better health outcomes and further elevate DeepIntent’s brand and reputation in an privacy-first market.

Key Responsibilities:

  • Work hand-in-hand with Sales, Strategy, Client Solutions and Product to create compelling Go-To-Market plans that propel DeepIntent into its next phase of revenue growth
  • Lead and empower a high-performing, collaborative team of marketers across brand, communications and PR, content, product marketing, and lead generation. Drive vision and oversee efforts across these functions.
  • Create an overall marketing strategy that balances organization needs while ensuring the strategy ties to the company’s overall goals
  • Conceptualize and implement a DeepIntent marketing roadmap and translate those concepts into actionable quarterly targets
  • Ensure the organization’s brand message ties to the value proposition and identify ways to further strengthen the brand name
  • Collaborate with business leaders to clearly define and establish marketing-specific metrics that have a direct impact on company revenue goals
  • Lead the overall planning, development and alignment of DeepIntent’s external presence and brand across our suite of products to increase salience for our customers, partners, prospects, and the press
  • Own messaging in partnership with Product Marketing and Sales to stay ahead of market trends, create a constant feedback loop with our customer’s needs, and establish differentiated market positioning
  • Deploy and optimize a cutting-edge marketing automation stack to ensure scalable and cost-effective marketing operations processes with demonstrable ROI
  • Oversee internal communications to ensure all employees are updated on key company messages and clearly understand the DeepIntent brand’s vision and values

Who You Are:

  • Unique curiosity and knowledge of the healthcare and programmatic spaces is ideal
  • Exceptional communication and presentation skills
  • Skilled communicator, inventive problem solver, and adept at balancing multiple responsibilities
  • Resourceful and responsive to change – thrives in a fast-paced environment with a strong sense of urgency
  • Extremely organized, articulate and detail-oriented; excellent creative and storyteller instincts

What You Have Accomplished: 

  • A bachelor’s degree
  • Minimum of 8+ years of direct hands-on marketing experience in B2B Enterprise, SaaS, and AdTech
  • Prior experience successfully building and leading a team of 8+, including remote employees
  • Proven the ability to help scale a business from its growth stages to the next level and/or experience at a start-up where you you’ve built a brand from the ground up
  • A track record of quantifiable results and success
  • Experience with PR and Internal Communications

Apply now